India’s E-commerce Industry has been evolving at an unprecedented pace. This is being driven by digital advancements, changing consumer behaviour and government initiatives. As we move into 2025, we are seeing a continuous shift in the retail landscape, with numerous innovative trends redefining how businesses operate and how consumers shop. Here are the key e-commerce trends that will shape the future of retail in India this year. 1. The Rise of Quick Commerce (Q-Commerce) Consumers today expect faster deliveries, and quick commerce is fulfilling this demand by providing groceries, essentials, and even electronics within minutes. With platforms like Blinkit, Zepto,…
Author: WNA TEAM
REI Co-op, the nation’s leading outdoor retailer, is growing its cycling business by introducing high-performance bicycle and gear brands to elevate the riding experience for cyclists nationwide. Complementing REI’s existing cycling lineup and nationwide bike services, these new additions will provide customers with a broader selection of premium products and expert support to meet the needs of a diverse cycling community. “We are committed to welcoming and serving beginner to dedicated riders who want more selection in our cycle shop,” said Alicia Applegate, divisional merchandising manager at REI. “By expanding our specialty offering beyond our current lineup and continuing to offer…
o9, a leading enterprise AI software platform provider for advanced planning and decision-making, announced that Mango, a global fashion leader, has chosen o9 to enhance its supply chain planning capabilities and enable more data-driven decision-making across its operations. With nearly 2,850 stores across 120 markets, Mango operates in a fast-paced retail environment shaped by shifting consumer preferences, demand fluctuations, and supply chain complexities. To drive growth and improve operational efficiency, Mango is digitally transforming its Merchandise Financial Planning (MFP), Assortment Planning, and Demand Planning capabilities. This initiative replaces fragmented, outdated systems with an integrated, AI-powered and data-driven planning framework. o9’s…
Budweiser 0.0 is transforming India’s music scene with its latest campaign, ‘Yours to Take’, a dynamic anthem that champions fearless self-expression. This campaign pays tribute to the passionate fans who bring live music to life, placing them at the core of the experience.Watch the anthem here – https://youtu.be/6xx7iesmO9E?si=k3_a1agzgtHTHDDXInstagramLink-https://www.instagram.com/reel/DHqeOb4yAge/?igsh=MTU3bml4YzdncjRyaQ== This digital film breaks away from the traditional brand storytelling, shifting the spotlight from iconic performers to the raw, unfiltered energy of fans. It captures an immersive journey, from the intimate pre-show anticipation to the electrifying moment when individual spirits merge into a collective heartbeat, powered by a global anthem that captures…